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William Rast Denim

Latest Designer Denim for Men from William Rast




William Rast, the ‘New America’ denim culture brand, was conceptualized and founded by business partners Justin Timberlake and Trace Ayala in 2005. Originally comprised of only denim, the brand has expanded into a complete lifestyle collection, including leathers, outerwear, wovens and knits; known for delivering quality, detail, design, and comfort. Grounded in the iconography of American denim heritage and biker culture, yet re-packaged and presented in a contemporary context, William Rast has found its place on the floors of top-tier department stores and boutiques across the globe, and has become a staple for denim fans worldwide.

In the United States, the company operates William Rast retail stores at Century City Mall in Los Angeles, Valley Fair Mall in San Jose and Desert Hills Premium Outlets in Palm Springs; as well as distributes its merchandise to specialty boutiques and better department stores, including Nordstrom, Saks Fifth Avenue, Neiman Marcus and Bloomingdales. Outside the U.S., its products are sold to better department stores and boutiques in Canada, Italy, Germany, the United Kingdom, Greece, Cyprus and the Benelux Region of Europe, which includes Belgium, the Netherlands and Luxembourg.
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